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Example of about me page. How to write the perfect "About me"
The “About Me ” page is one of the most important parts of your website, portfolio or blog.
On the “About Me” your potential clients, future employers, website users and a whole host of other individuals from your professional and personal network will come to learn more about you, who you are, what you have done, and what you have to offer.
Why do we even create an "About me" page?
- Taking the time to create an “About Me ” page puts you in a prime position to promote your brand and to establish yourself as an authority.
- This resource is used by potential clients and others to get a flavour of your work, personality and ethics.
What does your "About Me" page need to include?
Your “About Me” page should include –
- Who you are, including skills and accreditations
- How you got to where you are
- Where you are going
The “About Me” page should be a bounty of well structured and easy to read information all about you including your credentials, expertise and goals.
This is all great but where do we start? And can we show you an example of about me page? Yes we can.
As an additional resource, here’s an “About me” video by Podia.
1 - Your current career and how you got there.
What have you done that makes you the person for the job? You can use the first or third person when writing the “about me” page but remember to keep it consistent and also remember to keep your target audience in mind.
Bob About is the CEO of a multimillion pound global printing company. With over 30 years of innovation and visual design for some of the UK’s top companies.
2 - Why choose you? What are you passionate about?
Let your viewer know why you’re a good choice to work with. What are your work ethics?
Bob has a passion for targeted, cross cultural marketing across many industry sectors. His enthusiasm, globally recognised accreditations and work ethic enable Bob to repeatedly deliver high stakes projects for life long customers whilst maintaining an active role as an industry expert in his weekly podcast community.
3 - Your biggest achievements
Your biggest personal and professional achievements showcase your ability and will indicate a transfer of these traits into your work.
His “go getter” attitude and determination for success has been a driving factor in managing multimillion pound projects with the Fortune 500 companies such as AT&T, Microsoft, Ford and IBM.
Bob has a passion for people and policies and has been contracted as a government consultant for amendments to printing and GDPR laws. Alongside his podcast, Get Rich or Die Printing, Bob is a family man who enjoys meditation, mindfulness, guitar and is also a British champion in fencing.
4 - What are you looking for?
Here we can hammer home what you are actually trying to achieve. This could be taking on projects or gigs, seeking a new job or role.
Bob is engaging new business to increase the value of their printing needs. With no job too big you can reach out to bobabout@bobbingabout.com to discuss.
By completing these four steps you’ll now have a base for working material into your “About Me” page. This section should read as one continuous flow of text for the reader.
Examples of about me page
Putting everything together you can see what this text achieves.
Bob About is the CEO of a multimillion pound global printing company. With over 30 years of innovation and visual design for some of the UK’s top companies. Bob has a passion for targeted, cross cultural marketing across many industry sectors. His enthusiasm, globally recognised accreditations and work ethic enable Bob to repeatedly deliver high stakes projects for life long customers whilst maintaining an active role as an industry expert in his weekly podcast community.
His “go getter” attitude and determination for success has been a driving factor in managing multimillion pound projects with the Fortune 500 companies such as AT&T, Microsoft, Ford and IBM. Bob has a passion for people and policies and has been contracted as a government consultant for amendments to printing and GDPR laws. Alongside his podcast, Get Rich or Die Printing, Bob is a family man who enjoys meditation, mindfulness, guitar and is also a British champion in fencing.
Bob is engaging new business to increase the value of their printing needs. With no job too big you can reach out to bobabout@bobbingabout.com to discuss.
Top points to take note of a perfect "About Me" page
First or third person?
Firstly, you need to decide if you’re going to use a first or third person approach. You’ll find that these are written in both ways. Generally if you’re writing for a business then you use third person. If you are writing about yourself for a personal portfolio or blog then you should use first person.
Regardless of what you use, it’s important to remain consistent throughout.
Get to the point
Nobody wants to read your ramblings. As with most website content you want your “About Me” page to offer only the key facts that add value. Your statement should be 200 – 300 words as a guide.
Regardless of what you use, it’s important to remain consistent throughout.
Images speak 100 words
Now that we’ve discussed keeping your statement short you’ll appreciate the story an image can convey. A professional photo or headshot would work great here. For a business you can include related images such as teams, offices, facilities etc.
Don't blow smoke up your own ass
It’s really important to convey your achievements in a way which does not make you out to be too brash. Sweeping statements like “You’ll be lucky to hire me” will only serve to put off your potential connections.
Use your natural voice
You’re not running to be the next prime minister and you’re not 6 pints deep at your local. Keep your tone in line with your target audience, usually a professional networking tone would be perfect.
Don't be too funny or cocky
Well placed, subtle humour can serve your “About Me” page in a very positive way. If this doesn’t come naturally to you then focus on engaging your audience in an approachable and friendly way.
Honesty in your "About Me" page
“About Me” pages are used by potential connections to find key areas of value or interest. Often connections will use the “About Me” page to initiate conversations.
Proofread your statement
Errors and typos make you look unprofessional in your work and personal life and will put off potential connections. Proof read everything to perfection and if you’re not that great with grammar or spelling then get a friend who is to look over your work for you.
Including outbound links
Your email address should be a clickable link, just put mailto: in front of the address to do this. You can also link to any supporting evidence of your project work, news articles or to your professional profiles such as LinkedIn.
Keep your "About Me" Page up to date
Are your life experiences frozen in time? I’ll answer this one for you, No they are not. Your “About Me” statement is a living and expandable document which will grow over time with your achievements and interests. It should accurately reflect your current status in work and personal ventures.
Contact us for support
If you’re struggling to write your content then we have an excellent team of copywriters to help you. We’ll have a friendly chat about your professional and personal life and tease as much information out of you as possible. Then we will get to work on engaging content that will bring the most value out of your “About Me” page. Email us at hello@matthewbushen.com or see our Cardiff Web Designer Page.
